Design that reinforces content. Publications that are easy to read, web sites that are painless
to use.
Good design doesn’t draw attention to itself; it just helps get the point across. Effortlessly. SEE MORE R+F PROJECTS >
[MAGAZINE REDESIGN]
Whether promoting a political candidate or pulling together a major industry convention, professional marketers rely on Successful Promotions magazine for ideas, insights and products to bring their promotional strategies to life. Strong editorial, invigorated by a clear new design by Richardson+Fels, brings a high-end newsstand sensibility to a widely read niche publication serving a highly profitable industry.
[WEB SITE REDESIGN]
Not only is NutritionData.com the most accurate and comprehensive source of nutrition analysis online; it’s also proof that reams of information and raw data can actually look good on a web site.
[PORTFOLIO]
[WEB SITE DESIGN]
Redesigning the web sites
of the London Independent, Irish Independent, Belfast Telegraph and
dozens of affiliated local publications across
Ireland, England and worldwide was all about integration.
Well, except when it was about individualism. READ MORE >
[HOW WE DO IT]
[OPINION]
Digital media – once blamed as the bad guy behind traditional newspapers’ dwindling revenues and circulation – is shaping up to be a rare source of good news for the besieged industry.READ MORE >
Richardson+Fels designed several
major news sites in the past year: Bloomberg.com (working with Roger Black) and
a string of sites for the Independent newspapers
around the world. All expanded from a width of 800 pixels
to 1024 pixels, as did virtually every other major news
site redesigned in the past two years. READ
MORE >
[PRINT DESIGN]
Who says trade magazines shouldn't
look as good as newsstand publications? They can
attract huge audiences from highly lucrative and
competitive industries, and connecting with readers
is every bit as crucial as it is in the world of
consumer magazines. That means compelling design
is more than an advantage; it's a necessity. READ
MORE >
[WEB SITE DESIGN]
With
more than 2 million page views a day, the relaunched chron.com is
metro Houston’s
most visited local web site. It also draws a substantial number
of national and international readers through Google News,
where it consistently ranks among the top 10 U.S. newspaper
sites.READ
MORE >
hen
legendary creative director Roger Black was assembling
a team to overhaul Bloomberg.com,
he called on Theo Fels to serve as chief designer and
Steve Krug, author of “Don’t Make Me Think,” as
usability expert. The collaboration of these key specialists – each
a leader in his respective discipline – resulted
in an award-winning site reinforcing Bloomberg’s
position as the leading global provider of financial
news and information.READ
MORE >
Not only is 
